Custom Furniture Business Enters AU Market with Callbox
Sales Qualified Leads
84
Marketing Qualified Leads
45
Social Media Connections
463
Industry
Office, Home, and Outdoor Furniture
Location
Tampines North Drive, Singapore
Headquarters
Singapore
Campaign Type
Lead Generation, Appointment Setting
Target Location
Australia
Target Industries
Hotels, Restaurants, Private Residences, Offices, and Outdoor Spaces
Target Contacts
Chief of Facilities, Head of Real Estate and Facilities, Facilities Management Executive, Business Continuity Manager, Manager of Workplace Health & Safety, Safety and Occupational Health Specialist, Facility Coordinator
The Client
Founded in 2008, the Client specializes in custom furniture for hotels, restaurants, and residences. They offer a wide range of durable and stylish designs, including dining sets, bedroom furniture, sofas, cabinetry, bar stools, coffee tables, storage solutions, and outdoor furniture such as patio sets and lounge chairs.
The Challenge
As the Client aims to expand into Australia, they face challenges in lead generation due to their in-house team’s limited ability to enter the market. The Client specifically struggles to identify and engage key decision-makers in the hospitality and residential sectors in the said target area.
