Client Success Story
Callbox Three Step Tactic Success Marketing Specialist [CASE STUDY]

Callbox’s Three-Step Tactic To Success for Marketing Consulting Specialist

Confirmed Attendees
129
Mqls
150
Profiled Contacts
500+
Industry
Marketing and Advertising, Marketing Consulting
Location
Kuala Lumpur, Malaysia
Headquarters
Kuala Lumpur, Malaysia
Campaign Type
Lead Generation, Appointment Setting, Event Marketing, Call-to-Invite
Target Location
Singapore, Malaysia
Target Industries
Any
Target Contacts
CIO, CTO, IT Director, IT Manager, IT Professionals

The Client

The Client is a Marketing Consulting Agency which was founded in Kuala Lumpur, Malaysia in 2002. The company is an event specialist mainly for IT and Software industries providing Signature Campaigns, Event Management, Retail Services, Partner Programmes and Content Development in Singapore, Malaysia and Indonesia, and had ran several successful events for IT giants like Intel and Microsoft.

The Challenge

The Client’s successes in the past did not leave them overconfident and content with their achievements but rather drove them to set their sights higher with plans for expansion of their services in the Southeast Asia by providing service to multinational IT and software companies. This objective was crystal clear but the tools and processes to run the project remained a gray area. This led the Client to look for a third party provider who possesses the expertise that would help them realize their plans.

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