Callbox Australia Lead Generation Blog

Lead generation is not an easy task to complete. Many factors are needed to be considered.

When you want to improve your lead generation process, you need to use different marketing and business tactics to maximize your performance. One of the most popular methods you can employ is through telecommuting. This creates a very flexible set-up for the generation of qualified B2B leads. Still, there are issues with this tactic, namely […]

There are a lot of lead generation opportunities in Australia, if you are willing to network outside the usual social media.

BPO industry in Australia is expected to grow steadily despite offshore competition. However, some business owners misjudge outsourcing bpo.

This is a guest post from  Kate Webster Call center metrics can be a valuable tool for monitoring the effectiveness of your calling team. Both first call resolution (FCR) and average handle time (AHT) can provide your business with information about you call agents performance and the effectiveness of your calling methods. While both metrics […]

These are just some issues that you need to address in order to avoid work burn-outs. Especially those in Australia.

What makes a marketer effective in lead generation? This is just one of the many questions that have always come foremost in the minds of those responsible in generating qualified B2B leads in Australia. Perhaps we can take a page from the late Steve Jobs, the co-founder of Apple. Considering the number of people praising […]

As with any campaign that your company that your company undertakes, your appointment setting campaigns need to have clear, SMART goals so that you can positive results. Setting up SMART appointments relies on proper coordination between sales and marketing people. The sales department need to keep the marketing team updated with news about the leads passed on to them, and the […]

When doing niche marketing, it is best to utilize methods that will help you connect directly to your business leads. Choosing the proper marketing method to reach out to your leads will significantly improve your b2b sales leads generation campaigns. But what are these methods? Direct marketing methods like email and b2b telemarketing complement niche […]

Niche marketing is most effective in finding qualified business leads when the chosen market is properly researched. To find a niche market that will lead to better profitability, the chosen niche must have the following characteristics:

Telemarketing is not only confined within the wall of inbound calling. It can be used as a means in generating leads and setting business appointments.

by: Mahavir The major advantage of third party b2b telemarketing companies is their ability to use dozens of telemarketers to get your message out quickly. Unless you have a fully-staffed internal b2b telemarketing division, outside firms will make thousands of calls in a relatively short time frame compared to what you can do in-house. However, […]