Callbox Australia Lead Generation Blog

Dr. Seuss’s most famous lines, this just means that you are always allowed mixing enjoyment in achieving your marketing goals – in fact, sometimes it’s a pre-requisite to being effective.

In any kind of business, hiring the right person for the job is a crucial activity. This is what makes all the difference in the success or failure of your company especially those in B2B appointment setting campaigns.

Here is the deal with B2B telemarketing: you simple lose too many employees in the course of many campaigns. Turn-over rates and work dissatisfaction can be high, which explains why only a handful of people would actually stay and keep looking for sales leads. This is a real headache for many managers, since getting employees […]

Have telemarketing management problems? Perhaps the following pointers would be a big help for you

For a lot of marketers out there, success in social media marketing depends a lot on scheduling. You see, no matter how much you post, announce, or display your latest products or services in the market, if there are no people viewing them, then all your marketing efforts will go to waste. That is the […]

Managing and resolving problems are a normal part of dealing with customers in an appointment setting campaign.

To improve your telemarketing productivity on your Australian lead generation and appointment setting campaigns, here are three simple tips to follow.

There is nothing really wrong if you employ a telemarketing survey to check on your market. Just make sure you organize and manage one properly.

This is a question that has left a lot of marketers scratching their heads. How does one know when to begin a new appointment setting campaign?

Meetings can be a bore, especially if all you talk about is business. So, make the most out of your lead generation meetings. Make it better, more interesting, or more rewarding.

Leads nurturing involves; identifying the needs of your prospects, providing information and offering a solution according to their needs.

We don’t need to get over the top in lead generation. Sometimes you need simple efforts to make it work.