![Callbox Providing Sales Support to One of the Largest Business Software Companies [CASE STUDY]](https://www.callboxinc.com.au/wp-content/uploads/2019/02/CS_SW_Callbox-Providing-Sales-Support-to-One-of-the-Largest-Business-Software-Companies.jpg?x56238)
Callbox: Providing Sales Support to One of the Largest Business Software Companies
Sales Appointments
127
Mqls
322
Social Media Connections
210
Industry
Software (ERP, CRM, Asset Management, PLM)
Location
Singapore
Headquarters
New York, United States
Campaign Type
Lead Generation, Appointment Setting, Data Profiling, Event Marketing, Call-to-Invite
Target Location
Singapore, Malaysia, APAC
Target Industries
Any
Target Contacts
CIOs, CTOs, IT Directors, IT Managers
The Client
The Client is the world’s third largest business software company. It has branches in over 30 countries and offers a full range of enterprise business software.
The Challenge
The Client didn’t have the in-house expertise to run a lead generation and lead management campaign, nor did they have the database tools to support one. To achieve their objectives, they needed a partner to develop and execute a comprehensive lead generation, qualification and appointment-setting program to capture greater market share for their business software solutions.
